2018 Toyota Corolla

Always focused on providing quality and style in one economical package, the first Corolla went on sale in Japan in November 1966 and Canada in 1967. The car proved to be an instant success, helping transform Toyota’s global reach and more than doubling its total annual production from 480,000 to 1.1 million vehicles from 1965 to 1968. Just in time for Corolla’s 50th anniversary the 2017 Toyota Corolla, with the XSE model on display at the New York International Auto show, receives a refreshed look and new features, including Toyota Safety Sense technology standard on all models.

With an exciting combination of design, technology, and standard advanced safety features of Toyota Safety Sense featured on all Corolla models – plus legendary dependability and efficiency – the Toyota Corolla is hard to resist. All 2018 Toyota Corollas feature modern, aerodynamic styling, with sleek front grille and bumper designs – plus premium appointments including LED headlamps and dual power adjustable, heated exterior mirrors as standard.

Contributing to its success, the Corolla has continued to evolve over five decades. Its first version ushered in new technologies like the MacPherson strut suspension, a compact engine with a five-bearing crankshaft, two-speed wipers and back-up lights. Drivers over the years fell in love with a variety of models from family-friendly sedans, the three-door "liftback" E50 and sports coupé E51, the fun-to-drive AE86 and all-new, sportier 11th generation Corolla. Even as the company reflects back on its longstanding heritage, it also looks forward to continuous growth.The 2018 Toyota Corolla iM comes with an upgraded 7" touchscreen display audio system with Aha Internet radio and bluetooth capability.

Perhaps one of the most influential voices in Toyota’s history who began his own career in a Corolla is none other than Akio Toyoda, president and CEO of Toyota Motor Corporation. A used 4-door Corolla GT captured his heart in the 1980s when he was fresh out of college.

“My used 4th generation Corolla 1600 GT was like a best friend to me. I shared my youth with it! That car showed me the joy of driving. It represented freedom, fun and first forays in the business world,” Toyoda said. “Not only did my Corolla influence me and my own path, but this vehicle— supported by fans and customers—helped transform Toyota as a company around the world.”

The Corolla’s profound influence on Toyota is a result of its global reach and scale. From the start in 1966, Corolla was an instant hit. Success in the U.S. helped global sales reach 1 million just four years after launch, and more than 1.4 million Corollas have been sold in Canada since its introduction in 1967.

Today, Toyota sells approximately 1.5 million Corollas globally a year. Team members around the world assemble Corollas at 16 plants worldwide, including Toyota’s plant in Cambridge, Ontario (since November 1988).

*Efforts have been made to ensure the accuracy of the information presented above, though pricing, equipment, or other details may change at any time without notice. For more information refer to Toyota Canada's website, or consult the vehicle's owner's manual.