Toyota Canada Receives Seven 2022 Canadian Black Book Best Residual Value Awards
Martin Gilbert, Director of Lexus Canada accepts the seven 2022 Canadian Black Book Awards on behalf of Toyota Canada Inc.
TORONTO, Ontario – April 18, 2022 – Toyota Canada has been recognized by Canadian Black Book (CBB) with seven Best Residual Value Awards in 2022. This is the first time CBB has recognized winners of ‘Best Residual Value’, not to be confused with their ‘Best Retained Value’ awards announced earlier in the year. For these inaugural awards, Toyota posted seven winsincluding the Overall Brand Award in the Luxury category for Lexus and the Overall Brand Award in the Car category for Toyota.
The 2022 Best Residual Value Awards measure vehicles values into the future. These awards recognize which vehicles are expected to hold the largest percentage of their MSRP 48 months after the original date of purchase. These awards are presented in 21 categories of cars, trucks, SUVs and EVs.
“We are thankful to our loyal customers for their continued trust and confidence in our vehicles and our brands,” says Cyril Dimitris, Vice-President of Sales and Marketing at Toyota Canada Inc. Toyota Canada. “Our focus continues to be on providing quality products and enhancing our customer experience every year, and we are honoured to be recognized by Canadian Black Book for our efforts.”
Toyota and Lexus were recognized with the following awards:
Overall Brand Award: Luxury – Lexus
Overall Brand Award: Car – Toyota
Car: Luxury – Lexus IS
Car: Prestige – Lexus LS500
Car: Main – Toyota Camry
Sport Car: Main – Toyota GR Supra
Small Pickup – Toyota Tacoma